# /var/www/html/opac/lib/SearchEngine/SearchBiblioEngine.php:685^ "Engine ⚙️ : SLiMS\SearchEngine\SearchBiblioEngine"
^ "SQL ⚒️"
^ array:2 [ "count" => "select count(sb.biblio_id) from search_biblio as sb where sb.opac_hide=0 and ((match (sb.author) against (:author in boolean mode)))" "query" => "select sb.biblio_id, sb.title, sb.author, sb.topic, sb.image, sb.isbn_issn, sb.publisher, sb.publish_place, sb.publish_year, sb.labels, sb.input_date, sb.edition, sb.collation, sb.series_title, sb.call_number from search_biblio as sb where sb.opac_hide=0 and ((match (sb.author) against (:author in boolean mode))) order by sb.last_update desc limit 10 offset 0" ]
^ "Bind Value ⚒️"
^ array:1 [ ":author" => "'+Novita Rahayu'" ]
Buku ini menguraikan tentang pengertian dasar budaya,konsumen dan budaya konsumen,pada bagian kedua diuraikan tentangh perilaku konsumennyang ketiga diuraikan tentang segmentasi pasar selanjutnya dibahas keeuntungan dan tujuan segmentasi pasar,dasar segmentasi konsumen,pola segmentasi,prosedur segmentasi,target pasar,dan posisi pasar.